BlueToad Announces Strategic Partnership with Omeda Holdings LLC
BlueToad and Omeda have previously worked together with mutual customers and collaborated on certain audience management integrations, making this strategic partnership the obvious next step in the relationship. Mozaic customers will now receive digital magazine editions from BlueToad, which is committed to meeting the evolving content expectations of publishers and their readers.
“This partnership with Omeda makes total sense for both companies. Omeda can continue to grow its powerful audience management tools, while trusting BlueToad with the digital publishing needs of their customers,” said BlueToad CEO, Paul DeHart. “And we can work together to make sure we have integrated offerings that can meet the complex needs of today’s professional publisher.”